An R5 astromech with a jaunty little wizard's hat on it... I can see where that's going. Also, it should be entertaining kids at their birthday parties or college students on Spring Break or even weddings or bar mitzvahs.
This still baffles me. We have numerous people paying $25 for a figure, yet they can't figure out how to sell these themselves and keep that profit?
Do they not have the resources to sell these online. lol
well it really doesn't effect Disney park store that sold it in the 1st place. If they sell 100, they make their reg profit regardless if all 100 or 47 of the 100 get flipped on ebay. Furthermore, those sold for under 25.00, there isn't much profit really. If bought at park w/o any type of discount, they spent what 13, well say 14 bucks w/ tax, take that off 25 and there's 11 left. But of the 11, $1 goes to paypal, 2.50 to ebay, 1st class upsp shipping average $4 so that leaves what...$3.50 profit. Most people leave at least that at a restaurant for tip on a $20 plus tax meal, plus I get ebay points for buying had almost $4 ebay points so it cost me just over $20 shipped) so ....https://www.youtube.com/watch?v=qGKLhbirSAM
Disney likely has a smaller production run on these just like the last d23 droid since it's only sold at the one park just for d23. So they may not have desire to sell online to keep it more of an exclusive to d23 expo.
However, I may not fully understand what you meant by "they (assuming meaning Disney) can't figure out how to sell these themselves and keep that profit?" Are you wondering why Disney doesn't jack up the price to sell thru outlet other than the expo?
As I commented, Disney sold it at the expo and made $$, which was their goal. It was the buyer at the expo that chose to resell for potential profit..not disney
I get that they have an MSRP they're comfortable with. But if it means making it available to everyone by simply increasing the price a few notches, why not do so instead of leaving it up to "others" to sell on ebay etc. While I do recognize it as a courtesy by some who do this so that people w/o a Disney store close can get them. And as cool as these BAD's are, they just aren't quite worth $25 IMO. A few things need to be improved before I start laying down that kind of cash for them.
My bigger side point is if so many people don't mind paying this amount, why is Hasbro's basic line in so much trouble? Seems to me they could make a premium line available online and charge a higher price.
I believe their point is they, ie disney, is keeping it a park excl. to encourage people to come to the expo. If they opened up doors for outside sales, then they could in time lose expo ticket sales etc.
As far as a premium Hasbro line, it may or may not work. Yes there are a few folks that'll but everyone they offer, but not every collector will shell out the $$ for every fig. However having the number of $25 figures countable on one hand per year is more acceptable to most collectors than a full line of 30, 40 or 50 per year. Grant it the BADs can get costly if u want all or at least 1 for each head/dome variant, but keeping an eye on ebay one can get them reasonable prices. All my protocol BADs cost no more than the wm tbs 4" or final tie pilot carded tbs. Except for the 1 I got w/ a case.
So Disney did what they set out to do, sell these droids in park only. Now having said that, if Disney offered these off park grounds like mall stores, online, trade from my trade list, etc would I be happy? Hell yeah. But It is what it is and I'm good with it