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Thread: Hasbro Says It’s Game Over For Plastic Packaging

  1. #11
    Quote Originally Posted by DarkArtist View Post
    not sure how Hasbro is going to tackle the concept of phasing out all plastic by 2020 but I found an interesting article about Plastic alternatives that Hasbro might be looking into. not sure if these plastics can be see through similar to the plastic we now all know of but its a start:

    Plastics is one of the biggest challenges the world is facing right now. Thanks to David Attenborough’s Blue Planet, consumers are suddenly aware of the thousands of tonnes of plastic filling the ocean.
    As plastic is so prolifically used, especially in packaging, brands are going to need to act quick to find plastic alternatives. In fact, 25% of consumers are extremely concerned about plastic packaging, 42% think manufacturers should prioritise making packaging recyclable and 21% think the industry should work toward entirely plastic-free packaging (Kantar). This number is only going to grow as plastic continues to get covered daily in the press. Brands will need to be seen to be taking a responsible approach, otherwise they will risk damaging their hard-earned equity.
    With so many plastic alternatives being developed, we’ve rounded up 13 of the most exciting innovations in plastic replacement.
    1. Plant-based plastics
    A.K.A. Bioplastics are made from a variety of sources such as corn, which is broken down into PLA, or polylactic acid. This is incredibly sustainable to produce, as it’s made from the waste products from the production of corn – which is also easy to grow. PLA can be used to make drinks bottles, various food grade containers, as well as films. Eco-heroes Innocent are now making their bottles from 15% PLA.
    2. Mushroom root
    With Mycelium (mushroom roots, funnily enough, the same stuff that Quorn is made from), packaging is literally grown. Ecovative Design gather agricultural waste, mix it with the mycelium in moulds and then the packaging quite literally grows. You can see how it works here, though I’m not 100% sure it isn’t magic.
    3. Bagasse
    Bagasse is a by-product of sugarcane processing. Due to its malleability and stickiness, it can be easily moulded into packaging suitable for food delivery and food service – similar to polystyrene. Unlike polystyrene, it’s certified biodegradable and compostable, and being a by-product, much more sustainable to produce.
    4. Seaweed water bubbles
    UK startup Ooho have created an edible (and by default, biodegradable) water bubble made of seaweed. Their aim is “to provide the convenience of plastic bottles while limiting the environmental impact”.
    They have developed manufacturing processes that make this both more efficient and cheaper than producing plastic bottles. The process produces 5x less CO₂ and uses 9x less Energy vs PET production.
    5. Shower-friendly paper
    Beauty behemoth L’Oréal have just launched an eco-beauty range, Seed Phytonutrients. The products themselves sound lovely (made from 93-100% natural ingredients, cruelty -free, paraben-free etc.) but the packaging is where the real innovation is.
    Made by Ecologic, the outer card is recycled, recyclable, compostable, glue-free and water-resistant. The inner liner is made with recyclable plastic, and uses 60% less material than regular plastic bottles.
    6. Stone paper and plastic
    It might surprise you to know that paper can be made out of stone. It certainly did me. I have a stone paper notebook and it has the most beautiful smooth finish, almost cool to the touch. This incredible innovation has several possible packaging applications. It can be used as a paper or plastic alternative, being printable, recyclable, water-proof… and its eco-credentials look pretty good too. It is made from calcium carbonate, which is one of the Earth’s most abundant resources and its production process uses less water, has a lower carbon footprint, and is more energy efficient than regular paper production.
    Stone paper can also be used to make FDA certified food grade packaging. This can be used for making paper (supermarket singlet) bags, takeaway food cartons, greaseproof paper wraps as well as Ziplock bags.
    7. Palm leaves
    Holy Lama use palm leaves from the areca palm to create the oyster-like cases for their handmade soaps. The leaves fall naturally from the areca palm, then they are collected and moulded into the desired shape. Brilliantly environmentally friendly as they use a natural waste product of the areca palm and the final packaging product is biodegradable.
    A Berlin startup Arekapak is developing palm leaf packaging for food such as fresh fruit, vegetables and nuts.
    8. Corn starch and sorghum loose fill
    EcoFlo loose fill is made from corn starch and can be used the same way as regular polystyrene loose fill. This eco version – which can also be made from sorghum (a crop similar to popcorn) – is biodegradable, odour free, and maybe best of all; static-free!
    9. Edible six-pack ring
    Saltwater Brewery in America have developed a material for their six-pack rings which is not only biodegradable and compostable, but also edible. Made of barley and wheat remnants which are a by-product of the brewing process, if it’s dropped in the ocean now, this packaging will actually benefit the sea life!
    10. Silberboard – metallised paper
    Developed as a sustainable alternative to traditional composite metallised papers and boards, Silberboard is both recyclable and compostable. The paper weight can be used for food on-the-go and labelling, the card weight can be used for all kinds of boxes – for food, household goods, pharmaceuticals… etc. etc.
    11. Wood pulp cellophane
    NatureFlex is the sustainable younger brother of cellophane, which is made from FSC certified wood pulp, and certified biodegradable. It comes as Uncoated, which is perfect for chocolate and confectionery as well as household items; Semi-Permeable, which can be used for fresh produce and dairy; and Barrier for bakery, snacks, coffee, tea, chocolate, confectionery as well as home and personal care items.
    12. Prawn shell plastic bags
    Scientists around the world are developing plastic alternatives out of the most unlikely things. One of these is chitosan, which is made from prawn and crab shells, which are usually a waste product. Nne has commercialised this technology yet – but the material has the potential to replace plastic in packaging for food and drinks.
    13. Milk plastic
    Casein – the protein found in milk – has been used to make plastic for over a century, but it went out of fashion in favour of the more hardwearing, long-lasting petrochemical variety. Lactips have developed tech that combines the protein with clay and a reactive molecule (glyceraldehyde) which make the plastic much stronger, but still biodegradable. Lactips already produce milk plastic for the detergent industry (you know those little bubbles you pop in the dishwasher?) and now are looking to move into the food and beverage industry, as well as pharmaceuticals and agrochemicals.
    It’s only a matter of time before your competitors start using one of these great developments and gain differentiation in the market. (We recently wrote about Veuve Clicquot’s eco-packaging initiatives.) How can your brand lead the way?
    Want to explore packaging innovation? Talk to us.
    Wow! fascinating stuff!

    I mean, as much as like window-box packaging and bubbles on card and am also a mint in box collector, this is a much needed and long overdue development. Hopefully they come up with an ideal solution

  2. #12
    I'm all for this. Working in a toy shop, the amount of plastic used in packaging has really shocked me - especially when a lot of it isn't even needed. Star Wars is one of the few lines we stock that uses the least amount of plastic, but the elimination of it altogether is a move I back wholeheartedly.

    I know a lot of you might be worried about how this will affect the "window" on the boxes, but I expect Hasbro are working on that and they'll come up with a reasonable solution.

  3. #13
    I am sure there are several other products and toy lines that this will affect. However it said they are trying to reduce the amount of plastic used. I don't see this having too much affect on Star Wars toys. Most of the vehicle boxes no longer have the plastic window. So that is one thing they can continue with. They have already started to use smaller card backs on the "non vintage collection" figures. And if they made the bubbles smaller, like the original Kenner days, that would also reduce the amount of plastic being used.

  4. #14
    My next question for 'organic plastic-like compounds' - if they are designed to be bio-degradable, what is the actual shelf life 'on display' non-temperature controlled environment?

    I hate to even bring it up, but it bears some consideration for those who are 'mint in package/box' collectors.

    I am around a 60% open, 40% keep boxed collector.

    I like to open the boxes, but sometimes the packaged presentation is too nice to open!

  5. #15
    Meh, people who are "horrified" by the amount of plastic waste created by toy packaging are probably already "horrified" enough to be recycling that plastic. This all just comes across like corporate virtue signalling. Besides, the United States is hardly the worst offender out there:


    I could imagine Hasbro coming up with an exemption for toys marketed to collectors, since collectors are known to preserve the packaging along with the toys inside of it.
    Civilized men are more discourteous than savages because they know they can be impolite without having their skulls split. - Robert E. Howard

  6. #16
    I agree with the post above. It’s like the passing of laws ordering that no more plastic straws be allowed in some idiotic run citys and states. Now they will only allow paper straws which of course will come from tearing down millions of tree’s.

  7. #17
    TBH, I never got the whole straw issue. Why not just use the same lids that coffee cups use? You know with an open section for drinking, some even have flaps that close...

    I also have only ever seen a few stray straws in the wild in my lifetime. Yet we can't seem to ban used needles in public spaces...

    I feel the worst thing is those plastic bags, they're everywhere. Flying across the streets, overhead.


    The problem we face, is that the nation became a disposable monster. Now someone wants to reign it in, but Companies have built their infrastructure with disposable mindset. So now it will cost a considerable amount to correct it. In this day and age, there has to be more biodegradable product than ever. Or even reusable without the air pollution needed to break it down.
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  8. #18
    Your post reminded me that the reason we added plastic bags in the first place, is that they were suppose to save the environment from the use of all of those paper bags that were causing the destruction of every Forrest on the planet, Now plastic bags are the enemy!? I’ll add the giant batteries in all of the new environmentally friendly cars that don’t use regular fuel are not recycled so they will be buried in landfills. Nice going morons! I would rather the pollution be going in the ozone then in the ground poisoning humans, animals, the water supply and of course food that’s grown in the soil. It’s reminds me of the idiotic city’s in California that give brand new needles to drug addicts to supposedly cut down on disease for them from sharing needles. Of course they don’t really care and toss the used needles on the ground along with allot worse things. It’s actually these blow hard do gooders that-make things worse at every chance they get by coming up with lunatic decisions, that they make sound like the ultimate solution to everyone’s problems.

  9. #19
    Agree with all of this. They tried the plastic bag ban in my area several years ago, and it didn't do any good - and was just an inconvenience.

    Also, @#%$ giving drug addicts needles. Sure, they'll probably do what they're doing anyway - but, why spend money to encourage their addiction? Crazy.

  10. #20
    Quote Originally Posted by DarthMickeyMoose View Post
    I’ll add the giant batteries in all of the new environmentally friendly cars that don’t use regular fuel are not recycled so they will be buried in landfills. Nice going morons!
    From what I've read, those batteries make electric cars much heavier than regular cars, which puts more stress on the brakes and releases more brake dust into the air every time the cars come to a stop. Brake dust released into the air is actually worse than the exhaust from internal combustion engines, which makes electric cars MORE destructive to the environment, not less.

    Typical human engineering. Trying to solve a problem and we end up making things worse.

    But then, why bother listening to people who try to claim that carbon dioxide is a pollutant? That's like claiming oxygen and water are pollutants. More carbon dioxide in the air simply means healthier, more robust, and more plentiful plant life on our planet. Isn't that the entire goal of environmentalism?
    Civilized men are more discourteous than savages because they know they can be impolite without having their skulls split. - Robert E. Howard

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