This is listed over at TRU.com for $19.95:
"Command your own Star Wars Rebels battles with the Mission Series Pack! This pack includes Ezra Bridger and Kanan Jarrus figures, and also a secret figure of a mysterious hologram from Obi-Wan Kenobi. What secret will be revealed in this pack? There's only one way to find out!"
I'm holding out that this is actually figures instead of the SW little army men type stuff. Holo obi-Wan might be cool?